Working for major brands—from tech to luxury realty—I’ve worked to not only write in-depth, technical guides and breakdowns; but also to create airy, light content that speaks to an audience who elevate beyond luxury cliches. For readers of the likes of Sotheby’s blog, it isn’t about traditional luxury—it’s about innovation, understated class, and the sense of high-end community.
I’ve worked across roles in this space. Editorial management, overseeing content strategy and devising content plans from research. Editing content to ensure it meets the highest possible writing standards. And the writing itself, where I get my fingers dirty with all the good stuff.